Menu
Sports Media

MURDOCH EYES RIGHTS FOR WORLD CUP, BRITISH OPEN

     Rupert Murdoch's News Corp. "is about to make a multi-
billion dollar bid for the world broadcasting rights for the
World Cup finals in 2002 and 2006," according to FINANCIAL TIMES.
The move is seen as the latest challenge to the European
Broadcasting Union, which has the rights to the '98 World Cup and
has been in exclusive negotiations on 2002 and 2006.  But FIFA
has called for other proposals, with a May 15 deadline.  Other
likely bidders are IMG, UFA (the TV subsidiary of Germany's
Bertelsmann), and TEAM, the marketing arm of the European
Football Union.  Murdoch will seek to put the games on digital
TV, offering non-stop coverage of all games and charging PPV for
the top matches.  FIFA has also abandoned its plan of selling
marketing and broadcast rights under one deal.  The broadcast
partner now "will be required to cooperate with FIFA and its
marketing partner" (Burns & Snoddy, FINANCIAL TIMES, 4/20-21
issue).
     FOX IN THE CLUBHOUSE:  Murdoch's Sky Sports, which already
has the Ryder Cup contract, is trying to secure broadcast rights
to the British Open, according to GOLFWORLD.  The British Open
has been with the BBC since '56, but the contract expires this
year.  Sky Sports reaches one-eighth the audience the BBC does
(GOLFWORLD, 4/19).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1996/04/22/Sports-Media/MURDOCH-EYES-RIGHTS-FOR-WORLD-CUP-BRITISH-OPEN.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1996/04/22/Sports-Media/MURDOCH-EYES-RIGHTS-FOR-WORLD-CUP-BRITISH-OPEN.aspx

CLOSE