NFL Draft Overnight Best Since '14 Did Political Leanings Affect ESPN's Bottom Line? Manfred Still Confident In ESPN's MLB Coverage Final Round Golf Struggling On Broadcast TV Cord-Cutting, Rights Fees Put ESPN In Bind SI Films Creates Doc On Mets' Fan Group ESPN Personalities Address Company's Layoffs ESPNU Studio Ops Moving From Charlotte To Bristol ESPN Adding MLB Net's "Intentional Talk" Nets Agree Not To Tip Picks On Social Media
Upcoming Conferences and Events
May 31 - Jun 1
ESPN'S "OUTSIDE THE LINES" TO TACKLE ATHLETE MARKETING
Published April 19, 1996
On Monday, April 22, ESPN will air "Outside the Lines: Sports, Inc.," a look at the marketing of top athletes. Features will include: Brett Haber on Michael Jordan; Dr. Jerry Punch on Dale Earnhardt; Bob Ley on Andre Agassi; Ley on Ken Griffey Jr.; Chris Fowler on Keyshawn Johnson; Greg Garber on IMG's Mark McCormack and Arnold Palmer; Mike Tirico on the Quarterback Club; Frank Deford on athletes as corporate entities; and David Falk on an agent's perspective. The show airs at 7:30pm EDT (ESPN).