ESPN's "Baseball Tonight" makes it season premiere tonight
with the same cast as last season, except for former MLB second
baseman Harold Reynolds replacing Roy Smalley as an analyst.
ESPN also announced that it has signed Andy Van Slyke as a game
analyst for its alternate Wednesday night games.  Van Slyke had
been rumored to be a candidate for a Fox position (Baltimore SUN,
3/21)....Fox is expected to announce that it will add Ken
Singleton and Jeff Torborg as analysts to its baseball broadcast
team (USA TODAY, 3/21).

     ESPNet's SportsZone is said to be having trouble getting
users "to pony up the money for sports data that they can get
elsewhere" (CRAIN'S NEW YORK, 3/18)....Fox will broadcast three
NFL preseason matchups in August: 49ers at Chargers on August 10;
Broncos at Cowboys on August 17; and Packers at Colts on August
24 (Fox)....Raybin Communications has been named a media partner
for Pinnacle's MLB All-Star FanFest.  Many of FanFest's
attractions will be featured on Raybin's "Sports Collectors Show"
(MLB Properties)....CBS Radio Networks will air a 90-minute
"Inside Pitch" show before each of their Sunday night baseball
broadcasts.  The show, hosted by Jim Hunter, will feature
interviews and commentary in a call-in format (CBS Radio)....This
weekend's "Inside Stuff" will go behind the scenes of David
Robinson's chat session on NBA.com (NBA)....Oilers play-by-play
man Russ Small will add anchor at Houston's KPRC-TV to his duties
as Sports Dir at KTRH-AM (HOUSTON CHRONICLE, 3/21).