Lochte To Remain In Charity Swimming Event Preparations For Tokyo Games Begin In Earnest Golf In Rio Draws Widespread Acclaim Lochte Likely To Face Punishment From USOC Rio Controversy Could Follow Bentz, Conger NBC Called Out For Buying Lochte's Story Media Buyers OK With NBC Ratings Shortfall Team USA Dominates Rio Medal Standings Bach Has No Regrets About Rio Tokyo Offers Glimpse Of Its Plans For Games
MERRILL LYNCH SIGNS ON AS SPONSOR OF THE ATLANTA GAMES
Published March 21, 1996
ACOG announced yesterday Merrill Lynch & Co. will become an official sponsor of the '96 Games and the '96 U.S. Olympic Team in the broker/dealer securities, investment advisory services and investment banking categories. Past Merrill Lynch Olympic involvement was as a sponsor of the U.S. Olympic Team during the '88-92 quadrennium. Presently, Merrill Lynch Exec VP/Private Client Group John Streffens is Chair of the USOC's National Finance Committee (ACOG). On the timing of the deal -- just about four months away from the start of the '96 Games -- a Merrill Lynch spokesperson said, "We still have plenty of time to enjoy the benefits and capitalize on it" (THE DAILY).