SBD/6/Sports Media

ESPNET TO ALTER SPORTS ZONE FOR FANS ALWAYS LOOKING TO SCORE

     To "jazz up" its ESPNet SportZone Web site, Starwave VP
Patrick Naughton has developed a program to "display sports
scores at the bottom of the screen, similar to the one ESPN uses
on its cable channel," according to USA TODAY.  Users will be
able to customize displays, choosing which teams and sports to
display.  The display will include a "chime" to mark score
changes and ads (Jim Kim, USA TODAY, 2/6).
     TICKER MEETS WIRE: SportsTicker and PR Newswire have agreed
to give PR newswire members access to SportsTicker's subscriber
base.  PR Newswire's members can now send their news releases
pertaining to sports marketing, event sponsorship and
endorsements to SportsTicker in combination with any of PR
Newswire's news lines (SportsTicker).
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