SBD/6/Sports Media

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  • 57 CHANNELS AND NOTHING ON? MAGIC/MICHAEL A RATINGS WINNER

         TNT set a cable record for an NBA regular-season game with
    the Lakers-Bulls Friday night with a 7.1 rating.  Over 4.7
    million homes tuned into the game which pitted Michael Jordan
    against Magic Johnson.  The peak was an 8.2 from 11-11:15 ET.
    The 7.1 is two full points higher than a March '95 Bulls-Knicks
    game -- then the 9th highest rated NBA game on cable.  The others
    were seven playoff games and an All-Star Saturday telecast (Steve
    Zipay, NEWSDAY, 2/6).
         OTHER RATINGS:  Sunday's rain caused CBS' Pebble Beach Pro-
    Am to "slip 53%" to a 2.4 rating.  Saturday's coverage of
    celebrity golf drew a 4.1 (Rudy Martzke, USA TODAY, 2/6).  The
    overnight rating for Fox's NHL coverage was a 2.9, called "a good
    sign" by NEWSDAY's Steve Zipay as he notes that the NHL
    "generated a higher rating than any college basketball game on
    this weekend" (NEWSDAY, 2/6).
    

    Print | Tags: Cablevision, CBS, Chicago Bulls, Los Angeles Lakers, NBA, New York Knicks, News Corp./Fox, NHL, Orlando Magic, RDV Sports, Media, TBS/TNT, Viacom
  • EBERSOL LAYS OUT OLYMPIC VISION TO SPORTING GOODS EXECS

         NBC Sports President Dick Ebersol spoke to the SGMA in
    Atlanta yesterday and said NBC will add up to four more hours of
    its coverage of the '96 Olympic Games.  He also said NBC "will
    have at least two cable partners" for the 2000 Sydney Games and
    the 2002 Games in Salt Lake.  Ebersol: "The Atlanta Games will be
    unique in that they are the last Games ever to be seen on one
    channel in the United States."  Ebersol noted the extra hours
    will likely be added to the last two weekends of the Games, "with
    complete coverage of the marathon on the final day"
    (AP/WASHINGTON TIMES, 2/6).
    

    Print | Tags: NBC, SGMA, Media
  • ESPNET TO ALTER SPORTS ZONE FOR FANS ALWAYS LOOKING TO SCORE

         To "jazz up" its ESPNet SportZone Web site, Starwave VP
    Patrick Naughton has developed a program to "display sports
    scores at the bottom of the screen, similar to the one ESPN uses
    on its cable channel," according to USA TODAY.  Users will be
    able to customize displays, choosing which teams and sports to
    display.  The display will include a "chime" to mark score
    changes and ads (Jim Kim, USA TODAY, 2/6).
         TICKER MEETS WIRE: SportsTicker and PR Newswire have agreed
    to give PR newswire members access to SportsTicker's subscriber
    base.  PR Newswire's members can now send their news releases
    pertaining to sports marketing, event sponsorship and
    endorsements to SportsTicker in combination with any of PR
    Newswire's news lines (SportsTicker).
    

    Print | Tags: ESPN, Media, Walt Disney
  • LIKE A ROCK: BOWE PROMOTER, HBO FAIL TO REACH AGREEMENT

         Officials representing Time Warner's HBO and boxer Riddick
    Bowe said they have "failed to settle their differences" on
    whether their contract is still valid.  A March 11 date has been
    set in U.S. District Court.  Bowe's manager, Rock Newman, has
    stated that Bowe is a "free agent" and not tied to Time Warner.
    Time Warner Sports President Seth Abraham claims the contract "is
    solid" and is ready to fight Newman's claim (William Gildea,
    WASHINGTON POST, 2/6).
         FOX-KING DEAL QUESTIONED:  The partnership between Fox
    Sports and Don King to air Saturday fights is profiled by Bob
    Raissman of the N.Y. DAILY NEWS.  Fox has telecast two nights of
    fights, most recently on Super Bowl Saturday.  Raissman writes of
    the caliber of the bouts, "When the masses are presented with the
    kind of garbage, it not only sets the sports back in the public's
    eye, but makes any already skeptical network or advertiser run
    for cover."  Raissman notes Fox reportedly gave some current
    advertisers "free spots on the card as a bonus" (N.Y. DAILY NEWS,
    2/4).
    

    Print | Tags: HBO, News Corp./Fox, Media, Time Warner
  • MEDIA NOTES

         Fred Carter, former coach of the 76ers, will be the studio
    analyst on ESPN2's "NBA 2Night."  The show will debut 9:30pm ET
    Sunday from San Antonio after the NBA All-Star Game.  The regular
    time slot will be at midnight.  Carter will appear from Thursday
    through Saturday (PHILA. DAILY NEWS, 2/6)....Prime Sports will
    not carry any Rangers telecasts this season.  The network had
    broadcast Rangers game for 12 years, but games will instead air
    on Lin Television's KXAS-TV and KXTX-TV stations.  Together, they
    will air 138 games (DALLAS MORNING NEWS, 2/4)....ESPN will
    televise the 9th NPSL All-Star Game in Wichita on Sunday on tape
    delay (NPSL)....Two CBS business units, Midwest Sports Channel,
    the CBS-owned RSN in Minneapolis, and Teleport Minnesota, have
    become part of Group W Satellite Communications, a division of
    Westinghouse/CBS.  Jody Shapiro, VP/GM of HTS, will oversee MSC;
    Altan Stalker, VP/GM of Group W Network Services, will oversee
    Teleport Minnesota (Group W)....BUSINESS WEEK charts Web site
    costs  for companies promoting their image, offering information
    or content, and selling software or other products.  Costs in '97
    for a promotional site are estimated at $681,000, content
    $1,826,000, transactional $4.2M (BUSINESS WEEK, 2/12)....'92
    Olympic silver medalist Paul Wylie has a home page on the
    Internet.  His site includes a periodic journal, with details on
    his life and skating career.  Address: http://www.nvi.com/paulw
    (Minneapolis STAR TRIBUNE, 2/6)....Cap Cities/ABC posted a 2.3%
    drop in fourth-quarter net income, "largely reflecting costs
    related" to its acquisition by Walt Disney.  But ESPN continued
    to show "significant revenue gains" (WALL STREET JOURNAL,
    2/6).... Walter Isaacson, TIME's Managing Editor, on Magic
    Johnson gracing the covers of Time and Newsweek:  "It's an
    important cover not only in health and sports but for how our
    society has changed in four years" ("Charlie Rose," PBS, 2/6).
    

    Print | Tags: ABC, CBS, Comcast-Spectacor, ESPN, NBA, NPSL, Orlando Magic, Philadelphia 76ers, RDV Sports, Media, Viacom, Walt Disney
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