Stryker Orthopaedics Signs With PGA Tour Honda Classic Draws Big Crowds PGA Tour Radio Takes On New Identity Quicken Could Sponsor Tiger's DC Event Travelers Extends PGA Title Sponsorship Through '24 Honda Classic Boasts Strongest Field To Date WGC Match Play Future Still Undetermined Singh's PGA Tour Lawsuit Can Proceed PGA Tour Relauches Website Phoenix Open Sets Attendance Record
Upcoming Conferences and Events
SBD/6/Sponsorships Advertising Marketing
Published February 6, 1996
FL-based ad agency Anita Hoffman & Associates has been hired to help promote first-round Olympic soccer games that will be played at the Orange Bowl. Campaigns will be in English and Spanish (MIAMI HERALD, 2/5)....American Express has set up a Web site for its American Express Invitational presented by Business Week Senior PGA Event. Address: http://www.sarasota- online.com/golf/html (AmEx)....An Oakland company is marketing a new product that allows fans to display tickets on their shirts. TicKlip is a clothespin-type device that clips on to fans clothing while also displaying a ticket -- allowing fans to use both hands while ushers direct them to their seats. TicKlip notes the possible sponsorship opportunities (TicKlip).