Westwood Calls For More European Events PGATour.com To Air Series On UW Golf Team Byron Nelson Move Poorly Timed? HP Byron Nelson To Leave Irving In '19 PGA Tour Gets Boost At Players Championship NBC Gets Best Players Overnight Since '91 Singh Sues PGA Tour Over Doping Case PwC Serving As Lone "Proud Partner" For Players PGA Tour Drops Singh Doping Case Talks Between Wells Fargo, PGA Tour Ongoing
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SBD/6/Sponsorships Advertising Marketing
Published February 6, 1996
FL-based ad agency Anita Hoffman & Associates has been hired to help promote first-round Olympic soccer games that will be played at the Orange Bowl. Campaigns will be in English and Spanish (MIAMI HERALD, 2/5)....American Express has set up a Web site for its American Express Invitational presented by Business Week Senior PGA Event. Address: http://www.sarasota- online.com/golf/html (AmEx)....An Oakland company is marketing a new product that allows fans to display tickets on their shirts. TicKlip is a clothespin-type device that clips on to fans clothing while also displaying a ticket -- allowing fans to use both hands while ushers direct them to their seats. TicKlip notes the possible sponsorship opportunities (TicKlip).