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MAGIC EXPAND BUSINESS HORIZONS BEYOND BASKETBALL
Published February 6, 1996
The Magic unveiled plans yesterday for Magic Carpet Aviation, the newest business in the Greater Orlando Aviation Authority's Tradeport Center. The business, a division of the Magic's parent company, RDV Sports, will be "transportation center" for the team and company with plans to start a worldwide charter service. A central feature is the 34,000-square foot Magic Carpet Aviation hangar, home to the team's Boeing 737. Magic President Bob Vander Weide: "As the popularity of the Magic continues to grow and the organization expands, we continue to make steps in fulfilling our vision to be recognized as the professional sports model of the twenty-first century." RDV Sports includes the Magic, the IHL Solar Bears and Magic FanAttic stores. The team also has plans for a Health/Sports Center (Magic). In Orlando, Tom Povtak reports, "Although Vander Weide does not anticipate the charter service becoming a big moneymaker, he said it will offset current operating costs of the aircraft and generate new revenue." The estimated cost of the hangar is $4M. It will also include a high-tech conference center (ORLANDO SENTINEL, 2/6).