NBA Officially Pulls '17 ASG From Charlotte Brickyard 400 Tix Sale Spike With Gordon Source: New Orleans Leads To Host '17 ASG Suns "Want To Be The NBA Team" For Mexico Nets Struggle To Attract Free Agents Suns To Host Regular-Season Games In Mexico City Judge Rules Warriors Arena Review Is Sufficient A-B InBev Expands NFL Team Cans Dale Jr. Focusing On Health First, Racing Second NBA To Double Amount Of Content On Twitter
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A TAIL OF THREE ENDORSERS: BIG DALE, BIG DAWG, BIG DYKSTRA
Published February 5, 1996
Dale Earnhardt recently signed on with Anheuser-Busch as a spokesperson for Busch Beer, with TV and radio spots currently running nationally. Earnhardt is pushing Busch's "Great Tracks" can series, in which NASCAR venues are featured on 12- and 16-oz. Busch and Busch Light cans. Busch is also running a point-of- purchase promotion during this year's NASCAR season allowing fans to collect "Busch Clash" posters and official NASCAR pocket schedules. NASCAR's season kicks off next Sunday with the "Busch Clash" on CBS (Oscar Walters, ST. LOUIS POST-DISPATCH, 2/5). TOUGH AS NAILS: Phillies OF Len Dykstra's off-the field business ventures are profiled in this morning's PHILADELPHIA INQUIRER. Dykstra, who lent his name and some capital to a CA car wash in '93, has plans to open two more and now has a car- care products line in production. Lenny Dykstra's Grand Slam Liquid Car Wax and Wash Kit will be in stores this spring. Dykstra's car-products venture, Grand Slam Ltd., is also working on a tire dressing product and deals with national retailers to carry their products (Joe Santoliquito, PHILADELPHIA INQUIRER, 2/5). BIG DAWG: Reebok spots featuring Bucks Forward Glenn Robinson have already started airing, and print ads for NBA Properties featuring the "Big Dog" appear in this week's Sports Illustrated (George Lazarus, CHICAGO TRIBUNE, 2/5).