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A TEAM THIS GOOD DOESN'T COME CHEAP
Published February 29, 1996
The Bulls sent out notices to season ticket holders informing them of price increases for '96-97. The team will raise prices $10 on $65 and $50 tickets, and $5 on tickets costing $15-$40. Courtside seats will rise from $325 to $400. Columnist Steve Rosenbloom notes Bulls prices "compare favorably" to the Blackhawks, adding "Next year the Bulls will charge what the Hawks have been charging since the United Center opened two years ago." Bulls VP/Marketing and Broadcasting Steve Schanwald: "Obviously, we're leaving money on the table. We could command significantly more money than we're charging -- significantly more. Just look at what the scalpers are getting" (CHICAGO SUN- TIMES, 2/27). NINERS UP BY A FIVER: The 49ers will raise ticket prices $5 a seat for the '96 season to $44.75 each. Team President Carmen Policy said the team raises ticket prices every two years, but that this increase "probably would last for three years" (S.F. CHRONICLE, 2/29).