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Published February 16, 1996
Fox TV said yesterday it will begin rating the programs it airs for sexual and violent content. ABC, NBC, and CBS have agreed "in principle" to such a system, but are seeking an "industrywide agreement" (L.A. TIMES, 2/16)....The 120th edition of the Westminster Kennel Club Dog Show had its highest rating ever on USA Network, averaging a 4.0 rating over two nights. It is an increase of 21% over last year's 3.3 (USA Network)....As reported yesterday by Phil Mushnick, the PGA of America and NBC Sports announced an extension of their partnership for the Ryder Cup and PGA Seniors' Championships through 2005 (PGA News)....SportSouth, a division of Turner Broadcasting, has reached the 5.1 million subscriber mark within its seven state region in the Southeast. SportSouth now reaches 80% of the potential six million cable subscribers in the Southeast (SportSouth).... Fox announced its NHL coverage this season has averaged a 2.3 rating, up 15% from its 2.0 of last year (Fox Sports). ....The "widely expected" resignation of Scott Kurnit as President of News Corp./MCI's online venture became official yesterday. Greg Clark, President of News Technology Group, was named to direct the venture while former Exec VP/ Operations Jeff Leist will become COO (AD AGE ONLINE, 2/16).