SBD/5/Sports Media

PUBLISHERS EYE HOOP MAGAZINES FOR HIGH SCHOOL

     Conde Nast Inc., which publishes Vogue and GQ among others,
is testing a magazine for high school basketball coaches and
players "that plays on the popularity of the NBA."  Varsity high
school hoops coaches were sent 20 copies of the test and Sal
Schiliro of Conde Nast-owned Street & Smith Sports Group said
they have received no negative response.  Street & Smith hopes to
produce three editions of their NBA Playbook next year, up from
one edition in '95 (Carolyn White, USA TODAY, 1/5).
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