Sprint Ad Featuring Durant Debuts Tonight Newest ESPN "30 For 30" Stars Bad Boy Pistons Pirates Sign Sponsorship With FedEx Ground Dierdorf To Call UM Football Games On Radio Swan Racing Re-Evaluating Team's Future Louisville Signs $40M Deal With Adidas Executive Transactions Herb Kohl Sells Bucks For $550M Rio Increases Budget For '16 Olympics Lexington Mayor Pushing Forward On Rupp Upgrades
ACOG CEO Billy Payne is the subject of a cover story in this week's SPORTS ILLUSTRATED. Donald Katz examines Payne's efforts to impress the IOC into awarding Atlanta the '96 Games and his efforts to get sponsors to put up money to stage the Games. When asked how he would get major companies to contribute money just for domestic rights, Payne simply replied, "Well, sir, we're going to talk 'em into it." In addition to the TOP sponsorship money, nearly $500M has been raised domestically. In addition to financial contributions, Payne has companies contributing executives and in-kind services. On his controversial large salary, Payne notes that most of it goes to retire the $1.5M loan he took out in '87 to begin his lobbying to land the Games. He drew no salary for 3 1/2 years. Payne, on the $669,112 salary: "40 percent goes to taxes, and a third of it goes to retire that million and a half in debt. At the end of the Games I will still owe $572,000 ... and everybody still gives me a rough time" (SI, 1/8 issue).
North Korea's acceptance of the invitation to participate in the '96 Games has ensured a historic 100% participation turnout ATLANTA CONSTITUTION, 1/4)....GA Gov. Zell Miller has urged legislators to support spending nearly $22M in taxpayer money on security for the Games and outlined a plan to direct $1M a year toward Centennial Olympic Park maintenance (ATLANTA CONSTITUTION, 1/4).... Battle Enterprises, Inc. has been named domestic licensing representative for the '96 Atlanta Paralympic Games (Battle Enterprises)....McDonald's and SI FOR KIDS is sponsoring the "Break Through To Be Your Best!" essay contest for kids to have a chance to win a trip to Atlanta. The contest challenges students to write a 200-word essay about a person who has inspired them to be their best (McDonald's)....The IOC has reached agreements on the Australian, South African and South American broadcasting rights for the Nagano Games with Channel 7 ($9.25M), SABC ($1.25M), and OTI ($985,000). All of the fees have set the highest marks for each country (NAGANO OLYMPIC NEWS, 12/95 issue)....As part of its '96 Games sponsorship, International Paper has delivered 20 tons of coated publication paper to the USOC to be used to produce "The Olympic Magazine," the official publication of the USOC (Int'l Paper)....China announced yesterday it will not bid to host the 2004 Games (Mult., 1/5).