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WHICH CAME FIRST -- THE DINGER OR THE EGG?
Published January 4, 1996
A CO-based marketing company has filed suit against the Rockies claiming the team stole their idea for a dinosaur team mascot. This morning's Colorado Springs GAZETTE-TELEGRAPH reports that Akmad of Aurora, CO, claims they pitched the idea for a dinosaur mascot to be launched Opening Day from a giant egg in the fall of '93, only to be rebuffed by the team. The club then debuted "Dinger," its dinosaur mascot, in a similar egg- breaking ceremony on Opening Day '94. When Akmad complained, they were informed that "the Rockies investigated the matter and determined that the Rockies' mascot was created in New York by an independent subcontractor" in association with MLB Properties. The firm claims to have copyrighted the "Colorado Rockiesaurus" - - the name they gave to their dinosaur -- in February '94, and that the team violated that copyright (AP/Colorado Springs GAZETTE-TELEGRAPH, 1/4).