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SBD/4/Sponsorships Advertising Marketing
NIKE/PGA TOUR EXTEND AGREEMENT FOR NIKE TOUR THROUGH 2000
Published January 4, 1996
Nike and the PGA Tour have extended the sponsorship agreement for the Nike Tour through the year 2000. The Nike Tour was founded in '90, with Nike becoming a title sponsor in '92. Nike Tour alumni produced seven wins on the PGA Tour during the '94 season and six in '95 (PGA Tour).