SBD/5/Sports Media

BROWNS STILL LUKEWARM IN CLEVELAND; ICE-COLD IN BALTIMORE

     The Browns-Chargers game Sunday on NBC still drew
significant overnight numbers in Cleveland, but wasn't a huge
attraction in the team's future home.  The game generated a 30.0
rating in Cleveland, while only rating a 5.3 in Baltimore,
according to Nielsen Sports Marketing.  More fans in Baltimore
watched the Cowboys-Redskins upset special, as Fox received a
12.5 rating.  Overall, Dallas drew the highest audience numbers
Sunday, with a 45.7 rating and 72 share for the Redskins-Cowboys
(THE DAILY).
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