Cardinals Fans Preview Super Bowl App Raptors Offer Peek At New Logo, Brand Identity College Football Bowl Season Kicks Off Rays' Ballpark Talks May Be Back On Track L.A. Relocation Off The Table For NFL In '15 Dish Reaches Deal With Comcast SportsNet Weekend Hot Reads '14-15 Bowl Season Set To Begin Daktronics To Provide Petco Park Displays
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BOWL DATE TITLE SPONSOR PAY/TEAM LOCATION Las Vegas Dec. 14 L.V. Visitors Auth. $175K Silver Bowl Aloha Dec. 25 Chrysler/Jeep Eagle 750K Aloha Stadium Copper Dec. 27 Weiser Lock 750K Arizona Stadium Alamo Dec. 28 Builders Square 1M Alamodome Independ. Dec. 29 Poulan/Weed Eater 750K Shreveport, LA Holiday Dec. 29 Plymouth 1.7M Jack Murphy Sun Dec. 29 -- 900K Sun Bowl Carquest Dec. 30 Carquest Auto Parts 1M Joe Robbie Liberty Dec. 30 St. Jude's Hospital 750K Liberty Bowl Peach Dec. 31 -- 1M Georgia Dome Sugar Dec. 31 NOKIA Cellular 8.3M Superdome Citrus Jan. 1 CompUSA/FL Citrus 3M Citrus Bowl Cotton Jan. 1 -- 2.5M Cotton Bowl Orange Jan. 1 Federal Express 8.3M Orange Bowl Outback Jan. 1 Outback Steakhouse 2M Tampa Stadium Rose Jan. 1 -- 8.2M Rose Bowl Fiesta Jan. 1 Tostitos/Frito Lay 8.6M Sun Devil Stad. Gator Jan. 1 Toyota 1.3M Gator Bowl LOOK, UP IN THE SKY! The Orange, Outback, Rose, Fiesta and Copper are currently scheduled to have a blimp. Goodyear will be at the Orange, Fiesta, and Rose; Blockbuster will be at the Outback; and the Met Life Snoopy Airship will be at the Copper. According to ABC Sports Producer Jim Ressler, whether or not a game has a blimp depends on availability of ad time. In many cases it is a last second decision. Mickey Wittman, Manager of Airship Programs at Goodyear, says high-profile events such as the Rose and Super Bowl, have agreements done up to a year in advance. Goodyear will be in Phoenix in January for Super Bowl XXX (THE DAILY).