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RAIDERS MARKETING GROUP HIRES FORMER A'S EXECUTIVE
Published December 1, 1995
Oakland Football Marketing Association (OFMA) officials announced yesterday that Ray Krise has been appointed COO. Krise will oversee all ticket functions including PSL sales, single game ticket sales and customer service. Krise was previously a VP of Administration and Personnel for the A's and took over the A's ticket operations in '81. Krise participated in the design and implementation of the A's customer service and rebate efforts during last year's baseball strike (OFMA). Peter Fimrite writes in the S.F. CHRONICLE that Krise has promised to "do what nobody else has been able to do consistently or smoothly -- sell tickets." Fimrite notes that Krise is the third "ticket guru" to join the Raiders since their move back to Oakland and, so far, nobody has been able to "end the confusion, ticket delivery problems, phone glitches and faulty decision-making that has turned the marketing operation into a public relations disaster" (S.F. CHRONICLE, 12/1).