SBD/3/Sports Industrialists

EXECUTIVE TRANSACTIONS

     Former Baseball Network President KEN SCHANZER will return
to NBC as Exec VP in charge of International Operations (USA
TODAY, 11/3)....PEGGY DYER has been named VP of Marketing for
Champion Products.  She was formerly VP of Business Development
of Quaker Oats Co.'s North American Beverages Div (AD AGE
ONLINE)....Nordica USA and Benetton Sportsystem President & CEO
TIM JAMIESON has announced that he will be resigning his position
effective December 31, '95 to pursue other interests (Benetton
Sportsystem).
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