Expectations High For NASCAR On NBC NBC Lands New Advertisers For Race Coverage Steelers Exploring '23 Super Bowl Bid Female Audience Strong For World Cup What I Like With ESPN's Michelle Beadle ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Chargers, Raiders Meet With L.A. Officials Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record
Published November 21, 1995
ESPN2 is launching in more than 2 million households throughout the fourth quarter of '95, bringing their total to more than 27 million by the end of the year (ESPN)....The Sports Network site on the World Wide Web now includes the Sportsbook area targeted to the gaming enthusiast and casual fan. It is informational only and does not provide any access to actual wagering (The Sports Network)....Ratings from the weekend: NBC's primary game, Steelers-Bengals, drew a 13.4 overnight, down 20% from last year. Cowboys-Raiders led Fox to a 16.6 doubleheader average, up 16% (Rudy Martzke, USA TODAY, 11/21)....Nobuyuki Idei, President and COO of Sony Corp., said they have no interest in acquiring an American network even if foreign-ownership rules are modified by deregulation (WALL STREET JOURNAL, 11/21).... Microsoft Corp. announced it has signed 525,000 subscribers to the Microsoft Network since it was introduced with the Windows '95 operating system (SAN JOSE MERCURY NEWS, 11/21). ....Raycom, Inc. has reached a deal with Lin Television to represent the national ad sales and station distribution for Lin's package of Rangers baseball. Raycom will distribute the Rangers package regionally to markets throughout the Southwest and will represent national advertising sales for the regional telecasts. The package is 150 games (Raycom).