Sunoco Debuts "Essence Of Racing" Campaign Executive Transactions Isiah Thomas Expected Backlash Over Hiring FanDuel Brings On Most Of Zynga Sports Team Georgia Approves Increased Athletic Budget Kentucky Adding Ribbon Boards At Rupp IndyCar Ponders How To Attract Fans Long Term Jeff Gordon Hired As Full-Time Analyst For Fox Danica's Sponsorship Status To Be Telling For NASCAR Classified Advertisements
Easton Sports is working with members of the U.S. National Fastpitch Softball team to design bats made specifically to players' individual preferences. Easton is the official bat of the U.S. Women's National team which will represent the United States in the Games. The '96 Games will be the first Olympics in which women's fastpitch softball will be included (Easton).
ACOG and UNICEF have announced the launch of Olympic Aid- Atlanta, a special initiative designed to raise funds that will help alleviate the plight of millions of war-affected children on the occasion of the '96 Games. The IOC and U.N. have called for an Olympic Truce during the period of the '96 Games, to which Olympic Aid-Atlanta will respond by raising special funds for children caught in armed conflict (ACOG)....The USOC has announced there will be a groundbreaking on December 4 for Phase II facilities at the U.S. Olympic Complex at Colorado Springs (USOC)....The first World Broadcaster Meeting was held in Nagano October 26-29 to decide how the '98 Games would be covered. 90 people from 24 countries attended, including representatives from CBS and CBC (Nagano Olympic News)....MCA Records/Nashville and ACOG announced that "One Voice," will be the first in a line of albums to help support ACOG and USOC programs. The album will be released in March (ACOG).