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DID A-B WANT TO PULL THEIR CLYDESDALES OUT OF MLB EARLIER?
Published November 20, 1995
Anheuser-Busch was looking to cut their commitment to baseball "long before" they put the Cardinals up for sale, according to Bob Raissman of the N.Y. DAILY NEWS. Sources say A- B officials went to local teams in April "seeking rebates from their existing contracts." A-B reportedly also went to The Baseball Network and asked for $3M of their $18M ad expenditure back, but was denied. But after A-B met with acting Commissioner Bud Selig and Phillies President/TV Committee member Bill Giles, Raissman reports MLB "caved in" and told TBN to grant the rebate (N.Y. DAILY NEWS, 11/19).