SBD/3/Sports Media

NFL DEALS WITH FALLOUT FROM WEEKEND BLACKOUT CONTROVERSIES

     NFL Dir of Communications Greg Aiello spoke to the ORLANDO
SENTINEL regarding NBC's switch on Sunday to Jaguars-Oilers
before the 1pm Dolphins-Bengals game had ended.  Aiello:  "Your
fans hit us pretty good.  The good news is that it won't happen
again."  Aiello was not referring to a change in policy -- only
that the Jaguars (who have designated Orlando as their secondary
market) will not follow the Dolphins for the rest of this season
(Jerry Greene, ORLANDO SENTINEL, 10/3).  Aiello and NBC's Ed
Markey also clarified the situation in L.A., where the same game
was abandoned for the Chargers.  Markey had cited league policy,
but said, "I stand corrected."  Aiello:  "It was, as we said at
first, a miscommunication problem, and it won't happen again"
(Larry Stewart, L.A. TIMES, 10/3).
     NFL FILES SUIT ON RENEGADE DISH USERS:  The league filed a
lawsuit in U.S. District Court in Buffalo Monday against 30 bars,
restaurants and bowling alleys charging that they showed games
that were blacked out.  The suit asks for $200,000 in damages
from each establishment.  Bills attorney Vincent Tobia believes
there is a direct correlation between non-sellouts this year and
illegal satellite broadcasts (AP/Minneapolis STAR TRIBUNE, 10/3).
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