SBD/3/Sports Industrialists

NATIONAL SPORTS FORUM NAMES KEYNOTE SPEAKERS

     The '96 National Sports Forum, being held January 22-24 in
Colorado Springs, has announced that JERRY MCMORRIS, President of
the Rockies, JEFFREY POLLACK, Publisher of The Sports Business
Daily, ANDY DOLICH, former President of the Warriors, and JOHN
CORDOVA, Senior Manager of Business Affairs with Coca-Cola, will
all be Keynote speakers for the forum.  The Sports Forum has also
added two more members to its Steering Committee, ROB GOODMAN, GM
of the Omaha Racers, and PETER PILLING, Associate AD External
Relations and President of NACMA -- National Association of
Collegiate Marketing Administrators (National Sports Forum).
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