Sprint, A-B Create Interactive Beer Tap Handles A-B Concerned Over NFL's Handling Of Issues BYU Pulls Slogan Due To Trademark Concerns A-B Credits World Cup For Helping Q2 Profits A-B Promotes Herscovici To Head Sports Brands Active Around World Cup Despite Protests Budweiser Ramps Up World Cup Campaign A-B Pushing For Opening Day Nat'l Holiday Bud Light Hotel Dwarfs Previous Efforts Bud Light Taps Bruce Smith For PSA
QUOTE OF THE DAY
Published October 3, 1995
"From our standpoint, the playoffs and World Series will be a test to see just where the national appeal of baseball stands." -- Anheuser-Busch's Tony Ponturo (ADVERTISING AGE, 10/2 issue).