MEDIA NOTES

     Terry Bradshaw will host SPORTS ILLUSTRATED's '95 SportsmAn
of the Year prime-time special on December 10 on Fox (Fox
Sports)....The State Farm Women's Basketball Hall of Fame Tip-Off
Classic will be broadcast live on ESPN and ESPN2 on November 19
from Knoxville, TN.  This year's field includes UConn, Louisiana
Tech, UVA and Tennessee (State Farm)....Sports Illustrated is
launching a series of live online pro football conferences on
CompuServ with pro football writer Peter King.  King will host
the Packers Brett Favre this Thursday at 8:00pm (SI)...Modern
Times Group AB, a subsidiary of Swedish media conglomerate
Kinnevik, said yesterday it will start a commercial TV channel
early next year with sports programming for satellite and cable
broadcast in Sweden, Norway and Denmark.  The channel will be
developed in cooperation with Trans World Int'l, the TV arm of
IMG.  Rights have been secured for European Cup Soccer, Italian
Soccer League, Ice Hockey World Championships, the NFL, and U.S.
Open tennis (MTG).