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Sponsorships Advertising Marketing

SKIES PROTECTED ABOVE TEXAS STADIUM, BUT DON'T BLAME JERRY

     A advertisement for condoms that flew over Texas Stadium
during the Cowboys win over the Cardinals last weekend has
generated some controversy.  Irving City Manager Steve McCullough
said his office has received calls from fans who were upset with
the ads, which featured the brand Ramses, a "silhouette of an
open condom," and the slogan, "Roll One On."  John Blutenthal,
VP/Marketing for the condom maker's parent company, said Ramses
banners flew over other NFL stadiums on Sunday, but that they
received only two complaints -- one from New York and one from
Dallas.  Cowboys spokesperson Rich Dalrymple said the team is
"powerless to regulate the skies above Texas Stadium" (Dan Shine,
DALLAS MORNING NEWS, 9/27).

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