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DOLLAR RENT-A-CAR JOINS WITH COLLEGE FOOTBALL USA
Published September 26, 1995
Dollar Rent-A-Car has become the first company to join College Football USA -- the new umbreall marketing group fot the sport -- as a charter sponsor. Dollar's commitment includes sponsorship fees, marketing, and advertising programs. Dollar Rent-A-Car will be visible on both the national and local levels (College Football USA).
