SBD/9/Sports Media

THE NFL ON THE RADIO DIAL: TODAY THE NFC

     THE SPORTS BUSINESS DAILY surveyed each NFL team and their
radio broadcast partners for the '95-96 season.  Listed below are
the NFC flagship station(s), # of stations in the network and a
partial list of key sponsors. ^ denotes KVIL officials in Dallas
could not give an exact number of network affiliates.
       FLAGSHIP   SIZE OF
TEAM  STATION   NETWORK  KEY SPONSORS
ARIZ   KEZ-FM       17        Safeway, Arizona Dodge, Southwest
                              Airlines, Bank One;
ATL    WZGC-FM      25        McDonald's, Toyota, Anheuser-
                              Busch, Jeep/Eagle, K-Mart, Target;
CHI    WGN-AM       80-90     Amoco, True Value, Southwest
                    Air, Montgomery Ward, Chevrolet;
CAR    WBT-AM       89        NationsBank, Miller Brewing,
Chrysler, Alltel Mobile Phones, Home Depot;
DAL    KVIL-FM      100^      Coors Light, Chevrolet, Southwest
Air, American Air, Snapple, All State, Quaker State, Texaco;
DET    WWJ-AM43Ford, Elias Brothers, Blue
Cross/Blue Shield of MI;
GB     WTMJ-AM 53McDonald's, Midwest Express
Air, Super America Petrolium/Gas, Anheuser-Busch, State Farm;
MN  KFAN-AM         75        Northland Ford, Sears, Northwest
Air;
NO     WWL-AM       35        Southwest Air, Chevron, True Value,
Bell South Mobile;
NYG    WOR-AM25Delta, Tri-State Ford, Toyota, Chemical Bank,
Nobody Beats the Wiz, Sears Brand Central;
PHI    WYSP-FM      16Miller Brewing, Boscou's Dept. Store, WaWa
Convenience Stores;
STL  KSD FM/AM26Anheuser-Busch, Boatmens Bank,    MO/IL Dodge,
Ameritech Cellular
SF  KGO-AM33Chevron, CA Jeep and Eagle Dealers,
Sears, Southwest Air, Safeway, PAC
Bell, True Value;
TB     WQYK FM/AM18Dodge, Chrysler-Plymouth, GTE/Fla;
WASH  WJFK-FM  99Mobil, Washington Area Toyota, Nationwide Ins.,
Miller Brewing, Bell Atlantic, Anheuser-Busch;
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