SBD/30/Sponsorships Advertising Marketing

GOLF NEWS AND NOTES: SAMSUNG SIGNS ON AT LPGA EVENT

     The Samsung Group has become title sponsor of the 15th
annual World Championships of Women's Golf and the LPGA event
will move to Paradise Golf Club on Cheju Island, South Korea.
The $475,000 Samsung World Championship of Women's Golf will be
held October 9-15 (LPGA)....Billy Casper Golf Management has been
retained by the Kapelina Company of Washington, DC, to provide
consulting to the city of Oak Ridge, TN, for the development of
an 18-hole championship course (Billy Casper)....Senior PGA Tour
player J.C. Snead has selected Creative Sports Management Inc. of
CA to represent him worldwide (Creative Sports).
     FROM GOLF WORLD: "In preparation for its sale," Head Golf
has stopped mass production of its equipment lines.  Head will
continue to manufacturer custom clubs, and special orders on a
limited basis.  HTM Worldwide, the Austrian-based parent of Head
Sports, is currently negotiating with a golf equipment company,
but a spokesperson said that Cobra Golf was not
involved....Cutter and Black, an apparel comonay based in
Seattle, had a public offering of 1.5M shares on August 15.  IPO
proceeds will go toward expanding marketing efforts and increased
inventory....Giorgio Armani is marketing a golfwear line (GOLF
WORLD, 8/25 issue).
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Related Topics:

Acushnet, LPGA, PGA Tour

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