SBD/25/Collegiate Sports

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  • COLLEGE FOOTBALL KICKS OFF WITH NEW LOGO THIS WEEKEND

         "College Football USA," a new logo covering products and
    services designed to unify the sport, is being launched this
    weekend by the National Assoc of Collegiate Directors of
    Athletics (NACDA) and the American Football Coaches Assoc (AFCA).
    Monies raised will benefit college students around the country.
    NACDA and AFCA also plan to fund scholarship programs to assist
    student-athletes and support personnel in both men's and women's
    athletics.  "College Football USA" will appear in radio and TV
    PSAs and on stadium banners at all schools with football
    programs.  AdCraft Sports Marketing of Louisville is managing the
    program (AdCraft).
    

    Print | Tags: Colleges, Oakland Athletics
  • COLLEGE FOOTBALL'S PRESEASON TOP 25: WHO OUTFITS 'EM

         With the college football season kicking off this weekend
    with the Pigskin and Kickoff Classics, THE SPORTS BUSINESS DAILY
    takes a look at who outfits the top programs.
    SCHOOLUNIFORMS/SHOES          SCHOOLUNIFORMS/SHOES
    FSU Nike   /Nike         ColoradoNike   /Nike
    Nebraska --       /Adidas     MichiganNike   /Nike
    Texas A&MNike   /Nike         OklahomaRussell /Nike
    Penn StateNike   /Nike        UCLAChampion/Reebok
    FloridaStarter /Nike          VirginiaRussell /Nike
    AuburnRussell /Nike      TexasReebok  /Reebok
    USC  Nike    /Nike       ArizonaStarter /Nike
    TennesseeSports               UNC Nike    /Nike
                   Belle   /Nike       Wisconsin --      /Reebok
    Notre DameChampion/Reebok     Boston Coll.Champion/Reebok
    AlabamaNike   /Nike      West VirginiaRussell /Nike
    MiamiNike   /Nike        Virginia TechWilson  /Nike
    Ohio StateChampion/Nike       WashingtonRussell /Nike
         NOTE:  Both Nebraska and Wisconsin wore Apex apparel last
    year and are in the process of negotiating new deals.  A
    Nebraska-Adidas announcement is expected next week, while
    Wisconsin is negotiating with a number of companies including
    Starter, Logo Athletic, and Reebok (THE DAILY).
    

    Print | Tags: Colleges, Nike, Reebok, Washington Nationals
  • TARK'S LATEST DEAL NOT UNDER THE TABLE

         The Collegiate Licensing Company has announced that it will
    now serve as the licensing rep for Fresno State and new
    basketball coach Jerry Tarkanian's "TARK" line (CLC).
    

    Print | Tags: Colleges
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