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MULTIMEDIA UPDATE: AT&T JOINS THE IN-CROWD ON THE NET
Published August 16, 1995
AT&T Corp. announced yesterday "that it too was officially joining the pack" of companies offering consumers and businesses a way onto the Internet. While AT&T is a "latecomer to the Internet world," according to Elizabeth Corcoran of the WASHINGTON POST, the company's base of 90 million home and business customers has analysts believing that "it could still become a dominant player in the on-line world." Among the plans: Within 60 days, AT&T will begin testing "WorldNet Services," which will allow customers to reach the Net via phone lines; software will be provided by Netscape Communications; AT&T will help businesses and others develop content for the Web and online services, ImagiNation and Interchange (WASHINGTON POST, 8/16). Thomas Pincince, senior analyst at Forrester Research: "We expect within the next six months AT&T will be well on its way to becoming the dominant Internet access provider. No one else can match their reach and their ability to target business and residential customers" (Peter Lewis, N.Y. TIMES, 8/16). Netscape stock, which debuted on Wall Street after their IPO last week, jumped 3 3/8 to 54 5/8 (N.Y. POST, 8/16). FOX GOES ON THE WEB: Fox Broadcasting has created "original interactive video and design elements" for its new Web site, FOX WORLD. The site's three main components include FOX Entertainment, FOX Kids Network and FOX Sports. The sports location takes advantage of Fox's deals with the NFL and NHL to deliver info, stats and news. According to a FOX WORLD release, "Users will have access to real-time news feeds; statistics on all teams and individual players for all sports; inside reports and hot tips on all the different teams and leagues; E-mail to FOX Sports talent; live chats and more." Address: http://www.foxnetwork.com (FOX).