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SPORTS ILLUSTRATED URGED TO REMOVE TOBACCO ADS
Published August 15, 1995
Several members of Congress have asked Sports Illustrated to stop accepting advertising from tobacco companies, saying that the companies are "using your magazine to hook children." In a letter to Time Inc. Editor-in-Chief Norman Pearlstine, Sen. Bill Bradley (D-NJ) and Reps. Henry Waxman (D-CA), James Hansen (R- UT), Richard Durbin (D-IL) and Martin Meehan (D-MA) cited five full-page ads in the July 31 issue, including one urging readers to "collect all 10" Camel commemorative packs. Time's Peter Costiglio said Pearlstine was traveling and would respond upon his return (AP/ST. LOUIS POST-DISPATCH, 8/15). OTHER SI NEWS: SITV is creating a "Sports on Demand" service for Time Warner's Full Service Network with interactive programming. Last week, SITV hired Doug Kirk, formerly Dir for New Media for NBA Television Ventures, to become SITV's Dir of Interactive Programming and Business Development (BROADCASTING & CABLE, 8/14 issue).