CBS Has Deal To Stream NFL Games Mavericks Struggling On Court, In TV Ratings LeBron Happy With Latest SI Award "GameDay" Draws Highest Audience Since '07 Media Notes SI Names LeBron Sportsperson Of The Year NBC Signs Eight-Year Deal With USA Track & Field Adam Schefter Signs Five-Year Extension With ESPN ESPN: Sub Losses Don't Include New Outlets NFL Viewership Down Among Older Viewers
Published July 6, 1995
In Vancouver, Alex Strachan writes, "Nearly two million viewers in Canada watched [playoff] hockey on CBC, while 3.5 million viewers in the U.S. watched hockey on Fox. Given the difference in the number of potential viewers in the two countries, that has to be a reality check for executives who believe hockey's salvation lies with the American television audience (Vancouver SUN, 7/6)...."An ESPN mix-up" yesterday caused many Southern CA viewers to miss the first two innings of the Dodger-Braves game featuring Hideo Nomo, "although it is unclear why the unscheduled blackout occured." ESPN had been running Nomo promo's for several days, but "viewers initially got the alternate game, San Francisco at Cincinnati." ESPN spokesperson Chris LaPlaca: "We're just as upset as anyone else" (L.A. TIMES, 7/6).... This week's SI features an article by Austin Murphy who bunkered himself in a room at The Bay Hill Club and Lodge in Orlando and watched the Golf Channel for "48 straight hours." Murphy: "I am not the Golf Channel's target audience, that's my problem. The station's programming is aimed at the kind of person who is apt to liken a golf course to a cathedral. ... It is for the best, I think, that my room contains no minibar" (SI, 7/10).... SportsChannel Florida has reached an agreement with Creative Sports to carry Univ. of Miami men's basketball, as well as 30 to 40 football and basketball games from the Big East, Big 10, Big 12, and Conference USA (SportsChannel Florida)....ATTENTION SPORTS BUSINESS DAILY SUBCRIBERS: Later this year, a new venture called "Juno" will provide free electronic mail service to anyone with access to a personal computer and a modem (SAN JOSE MERCURY NEWS, 7/6).