Cowherd's Tenure At ESPN Ends Early ESPN To Air Cowboys Training Camp Special EIR For Warriors' Arena Shows Traffic Problems Bryant Helping Relaunch Of The Undefeated Pistons Hope Player Hospitality Pays Dividends Cowherd In Hot Water Over Latest Comments Hawks Exploring Venue Options In Atlanta ESPN, MVC Extend Media-Rights Deal ESPN Preps For Special Olympics Coverage New ACC Scoreboard Touts LED Maple Leaf
SBD/6/Sponsorships Advertising Marketing
Published July 6, 1995
The NBA's Jam Session has been in New Haven, CT, for the past week during the Special Olympics. The Jam Session, presented by Dollar Rent A Car, will run through Saturday with Rebecca Lobo, Charles Smith, and Nate Archibald scheduled to appear (NBA)....PepsiCo has introduced 7Up Plus Orange in Germany. Pepsi did not say if it will introduce the brand in other markets (AD AGE ONLINE, 7/6)....The Sports Foundation of Pinellas County, FL, is profiled by the TAMPA TRIBUNE. Mike Davenport and Bill Johnson led the movement to create a sports commission to bring events to the area. Among the events they have secured: 1999 Final Four, NBA exhibition games this fall, and an LPGA Tour event (Tom Jones, TAMPA TRIBUNE, 7/6)...World Sports and Marketing of Orlando is participating in the ESPN "Extreme Games" and was in charge of producing four of the nine events (World Sports and Marketing)....Chevy First Team Dealers will present the Justin World Bull Riding Championship from August 18-20 at The Summit in Houston (Summit).