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AGASSI CLAIMS IMAGE ISN'T EVERYTHING
Published July 20, 1995
The "resurrection" of ANDRE AGASSI is profiled by Ross Wetzsteon in the current MEN'S JOURNAL. Agassi's recent success is credited to coach BRAD GILBERT, as Agassi has risen from No. 32 to No. 1 under Gilbert's watch. Gilbert, who wants to work in TV, is currently talking with ESPN on analyst position. For Agassi, Wetzsteon writes that "sometimes he seems to be a creature of advertising that one wonders if he was invented on Madison Avenue. He can't wear anything or eat anything -- or even get a haircut -- without thinking of 'product placement.' Marketers package his free spirit." Agassi once said: "I'm amazed at how the 'image is everything' label got pinned on me ... I (just) played a part that a company paid me to play" (MEN'S JOURNAL, 8/95).