World Cup's Overnight Rating Tops '99 Final NBC Generally Praised For NASCAR Coverage Turner Sports Reinstates Greg Anthony Expectations High For NASCAR On NBC NBC Lands New Advertisers For Race Coverage NHL Rangers' Sather Passes GM Torch To Gorton Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Xfinity Series Audience Lower On Fox Sports
CAN "DREAM MATCH-UP" BOOST NBC TO NEW NBA FINALS RECORD?
Published June 7, 1995
In Atlanta, Prentis Rogers writes that it is "unlikely" that the Magic-Rockets series will top the all-time ratings high of 17.3, set in '93 with the Bulls-Suns, but that the two teams "appear to be a cinch to surpass" last year's Rockets-Knicks final, which averaged a 12.3. Rogers notes that neither team is from a Top 10 market, while all four of the NHL's playoff teams are in the Top 10 (ATLANTA CONSTITUTION, 6/7). In Milwaukee, Michael Bauman notes that the only two not touting the match-up as a two-man series --Hakeem vs. Shaq -- "are the primary combatants themselves." O'Neal: "That's what NBC does to try to get more viewers. That's what a lot of people do. It's part of the business. But it's really a team game, Orlando vs. Houston" (MILWAUKEE JOURNAL SENTINEL, 6/7). The last half-hour of the Magic's Game 7 win over the Pacers drew a 56.5 rating and a 72 share in Orlando (David Whitley, TAMPA TRIBUNE, 6/7).