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FLAMES MOVE TO CHANGE NAME OF OLYMPIC SADDLEDOME

     Flames executives are talking with Calgary city officials
about changing the name of the Olympic Stadium, according to the
CALGARY HERALD.  Flames Asst PR Dir Mike Burke confirmed that a
name rights deal is being discussed.  Burke:  "It is a
possibility because we need a (new) revenue stream."  The City
Council would have to approve any name change and members have
said they would do so only if Calgary stands to gain from the
move.  Alderman Bev Longstaff:  "If the Saddledome can put some
money back into the city, then I would consider it."  The
HERALD's David Steinhart notes that city hall will not move on
this issue until after the October 16 city election in order for
the aldermen to avoid any controversy (CALGARY HERALD, 6/6).
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