SBD/30/The Back Of The Book

ESPN CHILTON SPORTS POLL: DROP THE PUCK, Y'ALL

     11,905 U.S. residents were surveyed from January 31-June 19,
with subsamples from NJ and Nashville.  Respondents were asked to
rate their interest in the NHL (ESPN/Chilton).
INTEREST IN THE NATIONAL HOCKEY LEAGUE
                        NEW JERSEY      NASHVILLE
     Very interested            14.8%           4.8%
     Some interest              20.6           10.7
     Little interest            13.0            7.1
     No interest at all         51.5           76.2
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