Sponsorships Advertising Marketing

THE NEW PADRES JOIN WITH MILLER FOR DISCOUNT TICKETS

6.28.1995

     The San Diego International Sports Council and Miller
Brewing announced a ticket discount program for the Padres.  Fans
can use Miller Beer coupons from local stores to get 50% off any
Padres seat during games Sunday through Thursday of any week.
The coupons are good for discounts on up to four tickets.  The
program begins July 14, with a 4:05pm PDT start against the
Braves -- the time was moved up to give the feel of an opening
day.  The club will have the San Diego Chicken and "happy hour"
festivities beginning in the parking lot at noon (Padres).  In
L.A., Ross Newhan examines the Padres' "innovative" ways to
increase fan support: "Maybe it's a franchise that can't be
saved, but the new management seems to be following a positive
course in the attempt" (L.A. TIMES, 6/25).

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