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SPORTSOUTH AND SEC INK FOUR-YEAR DEAL
Published June 27, 1995
SportSouth and the SEC have announced a four-year TV agreement for over 60 conference events and shows, 30 different coaches shows, and more than 250 hours of SEC programming per year. The deal includes: "This Week in the SEC," a 35-week program highlighting seasonal activity in all SEC sports; "Game of the Week" packages for women's and men's basketball and baseball; a women's volleyball package that includes the SEC championship; the possibility of up to two SEC football games beginning with the 1996 season; and three additional events to be determined. "This Week in the SEC" will be formatted as a one- hour show that originates from each conference school at least once each year. The package will also be distributed to the Sunshine Network and Prime Sports Southwest. Financial terms of the deal were not disclosed, but there is an option to renew for an additional two years (SportSouth).