SBD/21/Sponsorships Advertising Marketing

BUDDY AND THE ROCKETTES? RADIO CITY TO PRODUCE HALFTIME SHOW

     Radio City Music Hall Productions has been selected to
produce the Super Bowl XXX Halftime Show at Tempe's Sun Devil
Stadium.  Next year's show, celebrating 30 years of the Super
Bowl, will be seen by a live audience of 75,000 fans and a
worldwide TV audience of nearly one billion in over 150
countries.  Radio City produced the Super Bowl XXVII Halftime
Show starring Michael Jackson, which drew the largest halftime TV
audience in history, according to Nielsen figures (Radio City
Music Hall).
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