Westbrook's New Line Tests Fashion Boundaries Suns Owner Sarver Enters 10th Season NBA Franchise Notes Clippers Will Be Microsoft Loyal Under Ballmer Sources: Hornets, WFNZ Ink Radio Deal Warriors' "Toilet" Arena Design A Work In Progress Ballmer Wants To Improve Fan Experience Ford Canada Signs Five-Year Deal With MLSE Thunder Announce Name For D-League Affiliate Some Critical Of Look To New Warriors Arena
Upcoming Conferences and Events
SBD/15/Sponsorships Advertising Marketing
FORBES LOOKS TO ATTRACT SPORTS-MINDED EXECS WITH NEW ADS
Published June 15, 1995
FORBES magazine will profile sports stars Isiah Thomas, now VP of Basketball Ops for the NBA Raptors, and 49ers QB Steve Young in its "CEO Profiles" ad campaign. It marks the first time athletes have been used in the campaign, which was developed by Merkley Newman Harty, New York. The print ads will appear in business publications, and the Wall Street Journal, New York Times, USA Today, Financial Times and Int'l Herald Tribune (AD AGE ONLINE, 6/15 issue).