SBD/1/Sponsorships Advertising Marketing

NIKE AND THE RAPTORS JOIN TO PROMOTE COMMUNITY PROGRAMS FUND

     Nike and the Raptors yesterday announced a five-year
sponsorship agreement highlighted by the establishment of a five-
year $1.5M fund committed to community programs and facilities.
The venture aims to ensure that basketball and other forms of
recreational sports are available to the people in Ontario.  The
fund will begin with the announcement of a $50,000 contribution
to resurface a city basketball court to be completed by the fall
(Raptors).
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