Boston's '24 Olympics Bid Folds L.A. Seen As Top Replacement For Boston USOC Feeling Heat For Failed Boston Bid Should USOC Keep Bidding For '24 Games? Why Did The Boston Olympic Bid Fail? Boston Mayor: Olympics Bid Could Be Dropped Toronto Mulling Bid For '24 Games Boston 2024 Debate Gets Testy Boston 2024 To Release Full Bid Proposal Japan Reopens Bidding For Olympic Stadium
THIS CNN PRE-OLYMPIC MOMENT BROUGHT TO YOU BY KODAK
Published May 30, 1995
Kodak announced this morning that they will work with CNN to sponsor updates leading up to the '96 Games. Beginning this July and running through the end of the Games, Kodak will sponsor "CNN Olympic Updates." The program will be carried over domestic and international CNN outlets and be seen in 130 million homes. The series will offer exclusive co-sponsorship with opening corporate billboards, and will feature new commercials being developed for Kodak's new corporate brand image campaign. Kodak joins IBM as a sponsor of CNN Olympic Updates (Kodak).