Menu
Download the app

SBJ subscribers – Enhance your experience with the revamped iOS app

Sponsorships Advertising Marketing

MARKETPLACE ROUND-UP

     Two sponsorship opportunities:  the Women's Professional
Fastpitch League in Minneapolis is seeking sponsors at various
level for its 16 game exhibition series; and the Amateur All-Star
Baseball League in Chicago is looking for sponsors for their
third season of youth baseball tournaments (AD AGE, 5/22
issue)....ThrustMaster, a Portland company that makes computer
joysticks, will introduce Pro Play Golf, its new golf swing
analyzer, on July 4. The product will cost approximately $800
(Portland OREGONIAN, 5/19)....Coca-Cola announced that IBM would
provide exclusive consulting services to Coca-Cola's commercial
customers looking to reduce labor costs, develop new food
concepts, adjust brand identities, or introduce new menus.  The
agreement runs for two-years (N.Y. TIMES, 5/22). ....Regarding
the NFL's possible ban on players wearing bandanas, ESPN's Bob
Ley quoted 49ers' Eric Davis as saying: "Don't you suspect if
they could put an NFL logo on it and market it, they would be
interested then?" ("SportsCenter," ESPN, 5/23).....Publix Super
Markets in FL, which reported a 1% decline in the 1stQ, blamed
the baseball strike and the disrupted spring training (TAMPA
TRIBUNE, 5/23).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1995/05/23/Sponsorships-Advertising-Marketing/MARKETPLACE-ROUND-UP.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1995/05/23/Sponsorships-Advertising-Marketing/MARKETPLACE-ROUND-UP.aspx

CLOSE