SBD/2/Collegiate Sports

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  • NON-WAC CITY LAS VEGAS GETS BASKETBALL TOURNAMENT

         Las Vegas was chosen to be the site of the first two post-
    season basketball tournaments of the expanded 16-team WAC, league
    officials announced Monday.  The deal is for two years with an
    option for a third.  Las Vegas, which guaranteed the conference
    $1M per tournament, beat out Dallas, Denver and Albuquerque.  WAC
    Commissioner Karl Benson: "The guarantee eliminates the question
    of whether the event will be financially successful."  The events
    will be held at the 18,500-seat Thomas & Mack Center (Steve
    Davis, DALLAS MORNING NEWS, 5/2).
    

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  • REEBOK SIGNS ON WITH MICHIGAN STATE'S NEW COACHES

         Michigan State football coach Nick Saban and basketball
    coach Tom Izzo have agreed to separate five-year deals with
    Reebok that will include $1M worth of free Reebok products for
    the MSU Athletic Department.  Izzo, who succeeds Jud Heathcote,
    will receive "at least" $110,000 from Reebok during his first
    year, while Saban, who is replacing George Perles, will receive
    $55,000 (DETROIT NEWS, 4/30).
    

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  • U OF MN HOPES TO LURE FANS WITH GREENS FEES, CLASS DISCOUNTS

         The Univ. of Minnesota is hoping to lure fans back to
    football games with promotions such as pre-game rock concerts for
    students, greens fees at the university golf course and discounts
    on extension classes.  Students are the "main marketing thrust"
    of the ticket drive.  The U has not sold more than 10,000 student
    season tickets since '69.  Last year, only 1,858 were sold.  MN
    Asst. AD Pat Forciea:  "There's a tremendous amount of respect
    for basketball and hockey.  We're trying to get football at that
    level."  The U also plans to market the team ot the public as a
    "door opener" for the rest of the university.  Forciea:  "One of
    the things we can do that the Vikes or the Wolves can't is, if a
    person wants to learn Spanish, we can teach them Spanish" (Jerry
    Zgoda, Minneapolis STAR TRIBUNE, 4/30).
    

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