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MOON-LIGHTING: VIKINGS' QB TO PLAY ON BOTH SIDES OF MIKE

     Vikings QB Warren Moon will pull double-duty this coming NFL
season, working both on the field and as a member of the media.
Moon, who also has worked this season on several TNT and TBS NBA
broadcasts, will appear on TNT's NFL coverage in '95.  The SPORTS
BUSINESS DAILY spoke with Steve Rosner at Integrated Sports
International -- Moon's marketing representatives -- about the
QB's moonlighting.  Rosner said Moon's involvement with TNT will
include taped features and live spots during the network's
coverage of the NFL, with other coverage based on Moon's
availability.  Rosner notes that Moon and other players have
worked on local TV in their markets, "but to do something on a
national level, but more importantly and more interestingly, with
another sport -- I don't think that's been done before."  Rosner
reports that there have been "a lot of inquiries" about Moon's
availability when he retires, and says, "There is no question
that when Warren Moon retires from football, the broadcast
industry is one he's going to take a shot at."  As for the
future, Rosner says that while Moon does not have a long term
deal with TNT, the cable network "will be right in the mix for
his services" when Moon moves on to his next full-time career
(THE DAILY).

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