Tebow's No. 15 Mets Jersey Goes On Sale Knicks Season-Ticket Renewal Rate Unimpressive Mets Shift Promotional Philosophy Bill Simmons Calls Out Knicks' James Dolan Reyes Back To Mets After Suspension Mets End Yankees Head-To-Head Attendance Run Knicks' Jackson Makes Splash With Rose Trade Mets Are More Viewed Than Yankees In N.Y. Mets Help Latino Players Earn Diplomas Minding My Business With Broadcaster Ron Darling
SBD/7/Sponsorships Advertising Marketing
THE METS MOVE MARLBORO SIGN IN WAKE OF MSG DECISION
Published April 7, 1995
The Mets repositioned their outfield yesterday, "dropping the Marlboro Man to a less visible spot in their Shea Stadium advertising lineup." The idea was to reduce the amount of air time the billboard receives on TV. More than a year ago, New York Mayor Rudy Giuliani began pressing for the removal of the billboard, saying it had a bad influence on children watching Mets games (N.Y. TIMES, 4/7). Earlier this week, Madison Square Garden removed Marlboro signage that was visible during telecasts of Knicks games in the face of a Federal lawsuit claiming the sign violated a '70s-era law banning cigarette advertising on TV.