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THE METS MOVE MARLBORO SIGN IN WAKE OF MSG DECISION
Published April 7, 1995
The Mets repositioned their outfield yesterday, "dropping the Marlboro Man to a less visible spot in their Shea Stadium advertising lineup." The idea was to reduce the amount of air time the billboard receives on TV. More than a year ago, New York Mayor Rudy Giuliani began pressing for the removal of the billboard, saying it had a bad influence on children watching Mets games (N.Y. TIMES, 4/7). Earlier this week, Madison Square Garden removed Marlboro signage that was visible during telecasts of Knicks games in the face of a Federal lawsuit claiming the sign violated a '70s-era law banning cigarette advertising on TV.