SBD/5/Sponsorships Advertising Marketing

BIG EXPOSURE FROM SPORTS & LIMBAUGH HELPS BREATHE RIGHT

     The exposure Breathe Right nasal strips has received from
football/hockey players and an endorsement by Rush Limbaugh is
credited with the growth in first quarter sales for CNS, Inc.,
the makers of Breathe Right.  Sales were estimated at $8.9M,
"four times the sales during same period last year" and $1M shy
of the company's total '93 revenues.  The company also expects to
turn a profit of about $1.5M; its first profit in at least five
years.  Sales of Breathe Right accounted for $7.3M, or 82%, of
CNS sales.  The company's stock closed Monday in NASDAQ trading
at 21 1/8, another 52-week high.  CNS also announced it will
register to sell another one million shares to help "ride the
Breathe Right wave" (Glenn Howatt, Minneapolis STAR TRIBUNE,
4/4).
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